The 12 Days of Mix-I-Go: Day #1 - How Mix-I-Go Was Born
If you’re familiar with Bell Performance, you have heard more than a few times that Bell Performance “invented” the fuel additive industry. It...
Since Mix-I-Go was developed way back in 1927, you might expect its look to have changed a bit over the years.
Back in 1927, Robert Bell actually called his company Bell Laboratories, and when he moved from Virginia in 1936, he took the formula with him and incorporated Bell Laboratories as a Florida company.
The years went on, other companies and products came and went, but Bell Laboratories and Mix-I-Go continued to serve customers through the 40s, 50s, 60s, and 70s.
It was in the 1970s that the company changed its name to Bell Additives, along with sporting a new look for the Mix-I-Go product. Looks great, right?
Along comes 2006 and the big transition for the company from Bell Additives to a new and more modern name, Bell Performance. This is what Mix-I-Go looks like today.
The 12 Days of Mix-I-Go: Day #3 - 1927 vs Today
Robert Bell finally finished development work on Mix-I-Go in 1927. Unlike his previous development (O-M-I-GO 76), Mix-I-Go was a multi-function...
The 12 Days of Mix-I-Go: Day #4 - Hydrofuel!
If you were driving a state highway in the 1950s (the federal interstate system didn't start until 1956), it's entirely possible you might have seen...